The Hispanic population is one of the fast-growing demographics in the U.S., surging to almost 58 million people in 2016. If you are reading this, you are probably very much aware of the importance of the Spanish-speaking population to your market. If your geography has a large Spanish-speaking population and your law firm’s website doesn’t market to the Hispanic or Latino communities effectively, you’re missing out on valuable opportunities to attract clients, land big cases, and establish a reputation as a leader in the legal industry.
Don’t let your competitors get the edge by beating you to a major market. Unlock your firm’s full outreach potential by getting an aggressive, strategic Spanish digital marketing campaign. Customized to your practice and targeted to your desired audience, Spanish legal marketing services by Majux offer a wide range of SEO options to fit every project, website, and budget. Whether you need to build a website from the ground up, overhaul your PPC campaigns to increase conversions, optimize Spanish content for mobile, or translate content for your legal blog, Majux offers the full range of SEO, web design, web development, and content creation services to attract Hispanic clients in the city or state where you practice.
Why Integrate Spanish Content and SEO?
If you represent a new law firm, or a boutique firm with a limited number of attorneys, you’re likely working with budget constraints. However, that doesn’t mean you have to choose between paid search and organic SEO. For many law firms, using a smart balance of both services provides the best ROI, and in the long term, the best overall profitability. By striking the right balance between both strategies for your practice area and geographic location, your firm can harness the short-term benefits of a well-constructed PPC campaign, while geo-targeted organic SEO efforts build the platform for better search engine rankings sustained over time.
Benefits of Spanish SEO and SEM for Attorneys
As an attorney, you already know that every project needs to be evaluated on a case-by-case basis to determine the right strategy for proceeding. While the same is true in digital marketing, most law firms get the best, most cost-efficient results from a combination of organic listings and paid searches.
Majux can analyze your site traffic, conversion rates, and other metrics to find the perfect balance between paid search and organic for your legal practice. Then, we execute a tailored strategy to hit your targets from every angle. This hard-hitting approach covers all your bases, and can help you reach goals like:
- Developing effective, affordable pay-per-click campaigns to connect with potential clients
- Learning the best ways to use search engine marketing for your practice
- Reaching more Hispanic clients in the city or state where you practice
- Reducing your expenditures on Spanish language advertising
Spanish SEO for Attorneys and the Law Firms
Majux provides Spanish language digital marketing services for a wide range of solo attorneys and law firms, ranging from small to mid-sized practices handling cases in one or two states, to nationally recognized law firms with thousands of attorneys, hundreds of offices, and nationwide referral networks. Types of attorneys and law firms we provide legal industry Spanish SEO services for include:
- Bankruptcy Lawyers
- Business Litigation Attorneys
- Criminal Defense Lawyers
- Divorce and Family Law Attorneys
- Personal Injury Lawyers
- Social Security Disability Lawyers
- Tax Attorneys
- Workers’ Compensation Lawyers
We have worked with attorneys in major cities and metropolitan areas across the country, including highly competitive urban markets with large Hispanic populations, such as Houston, Los Angeles, Dallas, Houston, Miami, New York City, Philadelphia, Phoenix, Sacramento, Salt Lake City, and Chicago. We know from experience what it takes to stand out in crowded markets where the competition between law firms is fierce, ensuring cost-effective use of your budget for maximum outreach among Hispanic and Spanish-speaking internet users. Whether you want to focus on an organic SEO campaign, an aggressive paid advertising campaign, or a combination of both, Majux can help you reach your marketing goals faster.
Get Started Attracting Spanish-Speaking Clients from the Web
Don’t neglect a profitable slice of your untapped business market. If you’re an attorney who needs assistance with Spanish SEM, Spanish SEO, web development services, or other Spanish marketing services for the legal industry, contact us online or by calling (215) 309-1631 for a free consultation about how Majux can help. Based in Philadelphia, our marketing firm for Spanish SEO serves lawyers and law firms throughout the United States.