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Reputation management; so hot right now; reputation management.

We've noticed that Google has been adding local search results into more and more SERPs lately. It makes sense with the much-publicized growth of phone and mobile device search and Google's desire to hold onto that market. Here are some tips for your profile.

What effect does pagerank have on the internet marketing efforts of attorneys, accountants, and professional services? What is it, how often does it update, and how can a small firm compete with the big boys?

The advantages of marketing on the internet boil down to a few unique factors. Whether you are an accountant, attorney, retail space, pizza shop, or a virtual business - if you are not actively ensuring that your company is found where potential customers are looking, you are losing out on new business.

What types of attorneys are searched for the most often on the internet? Well, in the broadest sense, below is your answer - the 22 most searched for types of attorneys according to Google. This chart is based on the local (United states) search volume and competition for the exact match keywords of macro-level legal practices.

We regularly cover strategies to help attorneys get more web visits and get better placement in search engines, but what is sometimes overlooked is how you can turn those visits into a steady stream of new clients.

Attorneys who have felt the burden of thinking that the only way to get client referrals is by having referrals to hand out – take heart. To grow a strong and fiercely loyal referral network, you do indeed have to give to get, but it need not be only client referrals. Here are seven attorney-tested […]

The web is on fire as a result of Google's latest algorithm change. That's because of changes Google made last week to combat what it calls 'black-hat' optimization tactics - tactics such as 'key word stuffing', 'content spinning', and 'spammy web practices' ('mass-backlinking'). As a lawyer or legal marketer, you shouldn't have been affected by many of Google's penalties (if you were, what were you thinking in the first place), but the change places a renewed emphasis and competition on what you should have been doing all along - creating and distributing good content.